It often begins with a strategic Marketing Plan (but doesn’t have to)…

As offline and online marketing professionals we are experts in creating social media marketing strategy for UK manufacturers, industry and engineering companies. We can create a practical Marketing Plan that is usually the ideal starting point. If your company has never had a Marketing Plan, this is something you should seriously consider. If you have already taken this important step, but have not updated it recently, then now is a good time to do so.

The Marketing Plan may typically consider and review the following:

Background examination of the company’s past and present performance

A detailed sector breakdown of your clients and new prospects

SWOT analysis (strengths, weaknesses, opportunities and threats)

Initial research into the industry and target markets

Development and written proposal of a practical marketing strategy

Scheduling and costing of the marketing programme / implementation